Authors: Yoshimasa Majima, Kaoru Nishiyama, Aki Nishihara, Ryosuke, Hata

Title: Conducting Online Behavioral Research Using Crowdsourcing Services in Japan

Journal(書誌情報): Frontiers in Psychology, 8:378, 2017.

doi: 10.3389/fpsyg.2017.00378



Recent research on human behavior has often collected empirical data from the

online labor market, through a process known as crowdsourcing. As well as the

United States and the major European countries, there are several crowdsourcing

services in Japan. For research purpose, Amazon’s Mechanical Turk (MTurk) is the

widely used platform among those services. Previous validation studies have shown

many commonalities between MTurk workers and participants from traditional samples

based on not only personality but also performance on reasoning tasks. The present

study aims to extend these findings to non-MTurk (i.e., Japanese) crowdsourcing

samples in which workers have different ethnic backgrounds from those of MTurk.

We conducted three surveys (N = 426, 453, 167, respectively) designed to compare

Japanese crowdsourcing workers and university students in terms of their

demographics, personality traits, reasoning skills, and attention to instructions.

The results generally align with previous studies and suggest that non-MTurk

participants are also eligible for behavioral research. Furthermore, small screen

devices are found to impair participants’ attention to instructions. Several

recommendations concerning this sample are presented.

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